The Closet Dreamers Podcast | Faith-Fueled Business, Launch Your Dream, Execute Your Ideas, Start a Business

EP17. Digital Marketing: Building Visibility with Google Business

In this episode of the Closet Dreamers Podcast, we continue the launch framework series by talking about one of the most practical and accessible tools available to business owners: Google Business Profile.
 
Whether you’re preparing to launch for the first time, building your digital presence, or trying to help customers find your business online more easily, this episode walks through how Google Business can support visibility, credibility, local SEO, and organic growth.
 
We talk about:
What Google Business Profile actually is
Why it can be helpful during a business launch
How customers interact with your profile through Google Search and Google Maps
The role reviews play in building trust and credibility
Analytics and visibility tracking
Why complete profiles matter
Tips for setting up your profile 
How to decide if Google Business is the right fit for your business
 
Tools to Support You During Launch
1:1 Business Consultinghttps://www.willfulpursuit.com/business-consulting/p/business-marketing-strategy-session
Free Month of Podbeanhttps://www.podbean.com/closetdreamers
Stock Photos & Videos (10% Off)https://elevaevisuals.com?ref=willfulpursuit
Vision Guidehttps://www.willfulpursuit.com/guides-and-checklists/p/vision-guide 
 
Interested in being a guest on the show?https://www.willfulpursuit.com/support-the-pod#guest
If this podcast has blessed you or you feel drawn to support fellow dreamers in 2026, we'd love for you to consider partnering with us financially: https://www.willfulpursuit.com/support-the-pod

EP16. Launch Checkpoint: Getting Clarity on Your Next Step in Business

In this episode of the Closet Dreamers Podcast, we pause in our launch framework series for a launch checkpoint—a moment to reflect on where you are in your business, what’s holding you back, and what your next aligned step needs to be.
If you’ve been feeling stuck, overthinking, or waiting for clarity before taking action, this episode is designed to help you move forward with intention.
 
DM Coaching Opportunity
If this episode brought up questions, ideas, or areas where you feel stuck, you’re invited to reach out directly.
For a limited time, you can send your questions via Instagram DM and receive a personal response to help you gain clarity and move into action with confidence.
Instead of spending hours searching Google or watching tutorials, this is a space to help you cut through the noise and get focused on what actually applies to your situation.
👉 Instagram: @closetdreamerspodcast
You can send:
Voice memos
Messages about where you’re at in your business or launch
Questions you wish you could ask in real time
Feedback or clarity around your next steps
 
Launch Support 
 
1:1 Business Consultinghttps://www.willfulpursuit.com/business-consulting/p/business-marketing-strategy-session
Free Month of Podbeanhttps://www.podbean.com/closetdreamers
Stock Photos & Videos (10% Off)https://elevaevisuals.com?ref=willfulpursuit
Vision Guidehttps://www.willfulpursuit.com/guides-and-checklists/p/vision-guideA simple guide to help you get clear on the vision God’s given you and start putting it into action.
Want to build with community? 👉 Join our 12-Week Launch Cohorthttps://www.willfulpursuit.com/launch-course
 
 
Interested in being a guest on the show?https://www.willfulpursuit.com/support-the-pod#guest
If this podcast has blessed you or you feel drawn to support fellow dreamers in 2026, we'd love for you to consider partnering with us financially:https://www.willfulpursuit.com/support-the-pod

EP15. Building & Pricing Your Services: How to Charge with Confidence

If you’ve ever questioned your pricing, struggled to define your services, or felt unsure about charging for what you love—this episode is for you.
We’re breaking down how to clearly define your offers, create a pricing structure that actually supports your business, and move past the fear that keeps you undercharging or overworking. From mindset shifts to practical steps, this episode will help you build a foundation that brings clarity, confidence, and sustainability to your business.
Practical Steps
Work through these questions after the episode:
What is your product or service?
How many offers do you currently have?
What does each service include (deliverables)?
How much does it cost you (time + resources) to provide it?
How much profit do you make per service?
 
Tools to Support You During Launch
1:1 Business Consultinghttps://www.willfulpursuit.com/business-consulting/p/business-marketing-strategy-session
Free Month of Podbeanhttps://www.podbean.com/closetdreamers
Stock Photos & Videos (10% Off)https://elevaevisuals.com?ref=willfulpursuit
Vision Guidehttps://www.willfulpursuit.com/guides-and-checklists/p/vision-guideA simple guide to help you get clear on the vision God’s given you and start putting it into action.
Want to build with community? 👉 Join our 12-Week Launch Cohorthttps://www.willfulpursuit.com/launch-course
 
Interested in being a guest on the show?https://www.willfulpursuit.com/support-the-pod#guest
If this podcast has blessed you or you feel drawn to support fellow dreamers in 2026, we'd love for you to consider partnering with us financially:https://www.willfulpursuit.com/support-the-pod

EP14. From Idea to Launch: Break Your Launch into Steps You Can Actually Take

You have the vision—but how do you actually start?
This episode walks you through how to take a big idea and break it down into clear, doable steps so you can move forward without overthinking or burnout.
 
In this episode:
Why you can feel stuck even with clarity
How to break “start my business” into real steps
The question that reveals your next move
A simple framework to go from idea → execution
A real-life example using Wholesome Bachelorette
 
Want the Full Story?
Hear the full journey of launching Wholesome Bachelorette:👉 https://www.podbean.com/ew/pb-de2xg-19bc903
 
Ready to Launch What You Started?
👉 Join the 12-Week Interactive Launch Course (Starting April)www.willfulpursuit.com/launch-course
 
Tools to Support You
✨ 1:1 Business Consultingwww.willfulpursuit.com/business-consulting/p/business-marketing-strategy-session
🎙 Free Month of Podbeanhttps://www.podbean.com/closetdreamers
🎨 Stock Photos & Videos (10% Off)https://elevaevisuals.com?ref=willfulpursuit
 
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Interested in being a guest on the show? Visit www.willfulpursuit.com/support-the-pod#guest
 
If this podcast has blessed you or you feel drawn to support fellow dreamers in 2026, we'd love for you to consider partnering with us financially. Visit www.willfulpursuit.com/support-the-pod to contribute today.

EP13. How to Start a Business: Turning Your Idea Into a Simple Launch Plan

If you’re trying to figure out how to launch your business without feeling overwhelmed, this episode gives you a simple, step-by-step framework to get started.
We’re breaking down five essential parts of a business launch plan: defining your business idea, clarifying your mission, creating your offers, mapping your customer journey, and building a basic marketing strategy.
This is for you if you’re ready to stop overthinking and start taking practical steps toward launching your business.
 
Ready to Actually Map This Out?
If you want to take what you learned in this episode and turn it into a real, actionable plan…
 
Download our FREE Business Vision + Launch Guide:www.willfulpursuit.com/guides-and-checklists/p/vision-guide
 
This guide walks you step-by-step through:
Defining your business idea
Clarifying your mission and values
Creating your offers
Mapping your customer journey
Building your marketing plan
It’s designed to help you get everything out of your head and into a clear, organized launch plan you can actually follow.
 
 
Ready to Go Beyond the Plan?
If you download the guide and start mapping things out, but find yourself thinking:
“Okay… but how do I actually build and launch this?” This course is for you!
 
👉 Join our 12-Week Interactive Launch Course (Starting This April)www.willfulpursuit.com/launch-course
 
 
Additional Resources:
Business Consulting Sessionswww.willfulpursuit.com/business-consulting/p/business-marketing-strategy-sessionOne-on-one support to help you simplify your strategy and move forward with clarity.
One FREE Month of Podbean (Podcast Hosting)https://www.podbean.com/closetdreamers
High-Quality Stock Photos & Videos (10% Off)https://elevaevisuals.com?ref=willfulpursuitPerfect for creating cohesive, professional content for your brand.
Get Involved:
Interested in being a guest on the show?www.willfulpursuit.com/support-the-pod#guest
Want to support the podcast?If this show has encouraged you, consider partnering with us:www.willfulpursuit.com/support-the-pod

EP12. Starting a Business: The Organization Step Most People Skip

In this episode of the Closet Dreamers Podcast, we’re talking about one of the most overlooked parts of starting a business: organization.
 
While it’s tempting to jump straight into building, creating, and making money, the systems and decisions you make early on become the foundation of your business.
 
If your foundation is scattered, your business will feel scattered too. This episode introduces the idea of business readiness and stewardship - getting your business in order so you’re prepared for growth, clients, and new opportunities.
 
If you’ve already started:
It’s not too late to get organized
You have the advantage of hindsight
Organizing now improves both your experience and your client experience
If you haven’t started yet:
You’re in the perfect place to build intentionally
This is your opportunity to create a strong foundation from the beginning
You’re building with vision and purpose from the ground up
 
Reminder:Stewardship will look different for everyone—focus on what God is building through you.
 
Key Concept: Business Readiness & Stewardship
Prepare your business before growth happens
Create systems that support sustainability
Stay grounded in faith, vision, and intentional decision-making
 
Free Tools
Walling (organization + project management)
Airtable (organization + databases)
Trello (task management)
Unsplash (free stock images)
 
Paid Tools
Podbean (podcast hosting)
One FREE Podcast Hosting Referral Linkhttps://www.podbean.com/closetdreamers
HoneyBook (CRM, contracts, invoicing)
QuickBooks (finances)
Squarespace (website)
Elevae (Stock Photo + Video)
For 10% off: https://elevaevisuals.com?ref=willfulpursuit
Canva (design)
Dropbox (file storage)
 
Tip:If you use multiple tools, keep them accessible through your home base for easy navigation.
 
Resources:
Vision Guide: www.willfulpursuit.com/guides-and-checklists/p/vision-guideA simple guide to help you get clear on the vision God’s given you and start putting it into action.
Business Consulting Sessions: www.willfulpursuit.com/business-consulting/p/business-marketing-strategy-sessionOne-on-one sessions to help you find clarity, simplify your strategy, and move forward in confidence with what God’s called you to build.
Join our 12 week launch course: starting this April! ps://www.willfulpursuit.com/launch-course
 
Have takeaways or questions? DM @closetdreamerspodcast on Instagram or leave a comment on the podcast!
 
Interested in being a guest on the show? Visit www.willfulpursuit.com/support-the-pod#guest
 
If this podcast has blessed you or you feel drawn to support fellow dreamers in 2026, we'd love for you to consider partnering with us financially. Visit www.willfulpursuit.com/support-the-pod to contribute today.

EP11. From Dreaming to Launching: Bootstrapping With Purpose

The Closet Dreamers Podcast is BACK! 🎉
After a little break, we’re diving into Season II — and this time, we’re getting practical. If you’ve been holding onto a dream for your business and wondering how to actually bring it into the world, this season is for you.
We’ll cover the real, actionable steps I teach my clients at Willful Pursuit — from building your website and creating content to marketing, in-person strategies, and more. Think of it as your guided map from dreaming to launching.
Whether you’re just stepping out of the dreaming phase or already building and ready to take the next step, these episodes are designed to help you move forward with confidence, clarity, and purpose.
New episodes drop weekly, so follow along and let’s start making your dream a reality this spring!
 
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To join our 2026 launch cohort click here: https://www.willfulpursuit.com/launch-course
 
Interested in being a guest on the show? Visit www.willfulpursuit.com/support-the-pod#guest
 
If this podcast has blessed you or you feel drawn to support fellow dreamers in 2026, we'd love for you to consider partnering with us financially. Visit www.willfulpursuit.com/support-the-pod to contribute today.
 

EP10. LIVE Business + Marketing Consult: From Beta to Full Launch (Amy Bo’s 3-Month Action Plan)

In this condensed 30-minute version of our 90-minute strategy session, Emmy walks Amy (a Christian Nutritional Therapy Practitioner) through a complete marketing plan for her upcoming hormone health course. Together they refine her email strategy, Facebook and Instagram posting plan, in-person outreach, blog content, pricing models, and her new membership community.
This episode is packed with practical, faith-aligned business coaching, especially for wellness practitioners, health coaches, and small-business owners who want simple, doable, and spirit-led marketing strategies.
Follow Amy & Keep Up With Her Work:amybontp.com
 
Episode Resources & Helpful Links:
 
Book your 1:1 Business & Marketing Strategy Session now! (50% off promo)https://www.willfulpursuit.com/business-consulting/p/business-marketing-strategy-session
Start Your Business Systems with HoneyBook (Referral Link)https://share.honeybook.com/emmy957832If you're a new business owner, HoneyBook makes it easy to manage clients, invoices, meetings, projects, and workflow. This referral link gives 40% off!
One FREE Month of Podbean (Podcast Hosting Referral Link)https://www.podbean.com/closetdreamersIf you're thinking about starting a podcast, Podbean is beginner-friendly and this link gives your first month free.
High-Quality Stock Photos & Videos (10% off with Elevae Referral Link)https://elevaevisuals.com?ref=willfulpursuit Perfect for new launches or businesses that want fresh, professional, branded content—without the hassle of scheduling a full content shoot.
Support the Podcast:If this podcast has blessed you or you feel drawn to support fellow dreamers in 2026, we'd love for you to consider partnering with us financially: www.willfulpursuit.com/support-the-pod
 

EP9. Planted and Pursuing: Living Fully Where You Are

Waiting for the “perfect” season to start pursuing what God placed in your heart? What if I told you that God is already using the season you’re in right now? Whether it feels busy, quiet, full, lonely, or in-between... God is in it!
 
In today’s episode, we dive into:
What it actually means to use your time well in every season
Why you don’t need all the answers to walk in purpose today
The difference between waiting on God and waiting for perfect conditions
How God redeems the seasons you feel like you “wasted”
The beauty of enjoying your life now while still getting your hopes up for the future
You'll hear practical encouragement to steward your time and find joy in the day-to-day. This episode emphasizes that God can redeem every season and use ordinary moments for kingdom impact.
 
If this podcast has blessed you or you feel drawn to support fellow dreamers in 2026, we'd love for you to consider partnering with us financially. Visit www.willfulpursuit.com/support-the-pod to contribute today.
Interested in being a guest on the show? Visit www.willfulpursuit.com/support-the-pod#guest
 

EP8. From Idea to Launch: The Story Behind Wholesome Bachelorette

In this episode of the Closet Dreamers podcast, we dive into the journey of launching Wholesome Bachelorette. From the initial spark of an idea to the execution of a styled shoot, discover how faith, creativity, and community came together to bring this vision to life.
 
If you enjoyed this episode, please take a moment to leave a review or share it with friends. Your comments, subscriptions, and reviews help push us out and reach more fellow dreamers!